The acquisition represents another important step in Travel Connect's strategy to increase the share of international operations within its portfolio. With Haman Group joining its house of travel brands, the combined group is expected to generate annual revenues of approximately EUR 200 million.
Haman Group specialises in a broad range of packaged tours across the Nordic countries and Europe. Under the leadership of Anette Karlsson, who has led the company for more than 20 years, Haman Group has built a strong market position, long-standing customer relationships and an extensive network of travel partners. The company is supported by a highly experienced and dedicated team whose expertise and commitment have played a key role in its success.
“Haman Group is an outstanding addition to our house of travel brands. Beyond the strong business they have built, we are especially excited to welcome their talented team into the group. Together, we will be even better positioned to accelerate growth, broaden our product offering and create new opportunities across our international markets. This is an exciting step forward for Travel Connect and an important milestone in our growth journey.”
“Joining Travel Connect marks an exciting new chapter for Haman Group. We are proud of the business and team we have built over the past 20 years and look forward to opening new possibilities for our employees, customers and partners as part of a larger international group.”
Arctica Finance and LLG Lögmenn acted as advisors to Travel Connect, while Svalner Atlas acted as a financial advisor to Haman Group in connection with the acquisition.
